| Intro | American user experience designer and entrepreneur. |
| Is |
Entrepreneur Designer |
| From | United States of America |
| Type |
Arts Business Creativity |
| Gender | female |
Alexa Andrzejewski is an American user experience designer and entrepreneur. She is best known as the co-founder and CEO of Foodspotting, an app that allows users to socially share their food photographs. She was named to Inc. Magazine’s 2011 list of “30 Under 30”.
Personal life
Andrzejewski (née Weber) had an interest in technology from a young age, learning to reprogram her childhood computer at eight years old and design websites for local businesses by the time she was in junior high school.
Career
Andrzejewski graduated from the Ohio State University with a degree in Visual Communication Design in 2005, and first joined Ohio-based user experience consulting firm Lextant. Two years later, she moved to San Francisco and joined Adaptive Path, a company she credits with serving as the birthplace for Foodspotting.
In 2009, Andrzejewski was inspired to launch Foodspotting after being unable to find the Japanese dish okonomiyaki in San Francisco. She joined forces with programmer Ted Grubb and social media strategist Soraya Darabi to begin the project. Billed as a “visual guide to food,” the app allows users to enter their city and a type of food to get photos showing local restaurants that carry the dish. Since its launch, the service has been named to Time Magazine’s list of 50 Best Websites of 2010 and featured at Facebook’s f8 conference.
After initial success, she left Adaptive Path in 2010 to work on Foodspotting full-time. Foodspotting was acquired by OpenTable in 2013 for $10 million. As part of the acquisition, Andrzejewski joined the online reservation platform as a lead user interface designer.